You’re struggling to finish that novel. You know there’s a box-office hit hiding out in your head. There’s a poem teasing at the edges of your brain - if only you had the time to write.
If we’re honest, though, however busy we are, most of us do have the time. The real problem isn’t time at all. It’s habit.
Habit is one of those buzzwords of success, attached to everything from exercise and diet to career advancement. And for good reason. Habits quite literally rewire the brain. It generally takes around 28 days. So if you want to change something in your life, or add something new, commit to it for a month.
There’s solid science behind this idea, and one of the most striking examples comes from NASA. In the early days of the space program, researchers wanted to understand the physiological and psychological effects of spatial disorientation in a weightless environment. Astronauts were given convex goggles that flipped their vision 180 degrees, forcing them to see everything upside down. They had to wear them 24 hours a day for 30 days.
As you can imagine, this made life extraordinarily difficult.
Then, on day 26, something remarkable happened. One astronaut found that his vision had turned right-side-up again - despite still wearing the goggles. Between days 26 and 30, the same thing happened to the remaining astronauts. Their brains had created entirely new neural pathways.
Just as fascinating was what happened next. It took roughly the same amount of time for their brains to readjust once the goggles were removed. In a later version of the experiment, half the astronauts were allowed to remove the goggles for just 24 hours on day 15. When they put them back on, it still took another 25 to 30 days for their brains to adapt. Breaking the continuity of the new habit - just once - sent them back to square one.
As Aristotle famously said, “We are what we repeatedly do. Excellence, then, is not an act, but a habit.”
In The Artist’s Way, the seminal book on creativity and creative recovery, Julia Cameron introduces Morning Pages - a simple but powerful daily practice. Each morning, you hand-write three pages about anything and everything that comes into your mind. The pages don’t have to make sense. You write first thing, she explains, because “you’re trying to catch yourself before your ego’s defenses are in place.”
This stream-of-consciousness ritual establishes the habit of writing, clears mental clutter, and creates space for ideas to surface.
And then there’s Stephen King. When he’s working on a book - which is most of the time - he writes every day of the year. That includes Christmas, the Fourth of July, and his birthday. King finishes a draft in about three months, but he’s also quick to point out that writing just 300 words a day is enough to complete a novel in a year.
In the end, it really is that simple.
It’s just a matter of getting into the habit.






















